How a Crisisly crisis simulation exercise runs
A live, 60 to 120 minute exercise in which your communications team handles a crisis as it breaks, across every channel, against the clock.
Set the scene
Choose a scenario and length, add the client's name, logo and people, and send participants a link. Nothing to install.
The crisis breaks
It starts the way real crises do: a message from a colleague, a phone call, a post that is starting to spread.
Pressure builds
Journalists, executives, regulators and the public pile in. The facilitator controls pace and intensity live.
Debrief on the record
Every decision, message and timing is logged and scored, so the debrief is about what actually happened.
Built to test the decisions that matter
Most crisis exercises test whether a team knows the plan. A simulation tests whether they can use it under pressure, with incomplete information and a journalist's deadline running.
What a Crisisly exercise tests
- Fact-finding first. Do they establish what happened before they say what happened?
- Holding lines and sign-off. Can they get an accurate statement approved and out in time?
- Media handling. Do their answers survive a sharp follow-up, and a live interview?
- Consistency. Do they tell every outlet and stakeholder the same thing?
- Internal communications. Do staff hear it from them, or from social media?
- Prioritisation. With everything arriving at once, what do they deal with first?
Facilitated, live and fully controllable
A facilitator runs every exercise from a separate console. They can release scenario injects on cue, write their own, schedule follow-ups, pause the room and see exactly what each participant sees. Responses from journalists and stakeholders are drafted automatically, and every automatic message is labelled so the facilitator can edit or stop it before it lands.
In person, remote or hybrid
Participants join from a browser link, wherever they are. Every update reaches every screen instantly, so a team split across offices experiences the same crisis at the same moment.
See it run on your own crisis
We run a live demo with your team: a real scenario, your organisation's name, and stakeholders who answer back in real time.